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Operations
Wed, Oct 28, 2026
Claude

80% of the business, run by Claude

Joshua Tiernan runs Tiny Empires, a sponsorship-model newsletter business, on his own. He built a scheduled Claude system that works across HubSpot, Gmail and Notion. It drafts follow-up emails when a contact date arrives, researches and scores new prospects, drafts outreach and LinkedIn posts, updates the CRM, tracks payments and key numbers, handles sponsor deliverables, and builds his to-do list each morning.

How it wentHe says the system runs about 80% of the business. His cost is 90 pounds a month for Claude Max. He gives no revenue or hours figure. Nothing goes out without him: he reviews and cleans every output and sends priority emails himself. Over-building hurt at first, when overlapping tasks ran past the context limit; splitting tasks and cleaning up fixed it.
Try it · based on the source's workflow
Run the daily operations of [business name] from [CRM], [inbox] and [notes tool]. Each morning: list contacts whose follow-up date has arrived and draft each follow-up in my voice; research [number] new prospects against [criteria], score them and draft outreach; update the CRM with what changed; and give me one to-do list for the day. Drafts only: nothing sends, posts or spends without my approval. Report what you did, what waits on me, and anything that failed.
A starting template based on the workflow the source describes. Review it before you use it; you are responsible for what it does.
Source: Tiny Empires (Substack) · Topic: Operations · Tool: Claude
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Cite this case80% of the business, run by Claude. The SmallOffice Brief, Wed, Oct 28, 2026. https://smalloffice.space/case-80-of-the-business-run-by-claude
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